Matthew S. Hill

I am a results driven sales and marketing executive and prior soldier in the U.S. Army with ten years of proven management, sales and leadership experience. I have accomplished measurable results while leading day-to-day account management and company-wide sales, business development and marketing efforts at K2 Alliance Group and Integrity Solutions.  I have successfully established relationships and maintained rapport with major fortune 100 and 500 companies. Assigned Third Squadron, 278 TN Army National Guard Unit Public Affairs Resource Officer in 2015 and hand-selected to attend Officer Candidate School. I have developed and managed 200+ account relationships valued at over six million: Networked with 500+ outside referral sources, current customers and cold-sales to establish account relationships. Managed 100+ residential property functions to include: direct marketing and advertising, sales and administrative tasks and expense budgeting. My career is supported by a B.S. in Communication, Journalism/Public Relation Concentration, from Tennessee Technological University, United States Army Unit Public Affairs Resource Certification and a United States Army Graduation Diploma.

Education & Awards

*Forbes Agency Council Official Member 2018

*3-year award winner for Cookeville Top Advertising Agency (K2 Alliance Group)

 *B.S. in Communication (GPA: 3.0+), Journalism Concentration/Public Relations, Tennessee Technological University
*Tennessee Army National Guard Public Affairs Resource Certification
*United States Army Graduation Diploma with Cavalry Scout School Certification
*Recipient of the Excellence in Armor Award – For Outstanding Leadership and Performance 
*Hand-selected for Officer Candidate School – Commissioning Pending
*Recipient of the Army Achievement Medal 3x

*Certified and assigned Unit Public Affairs Resource Officer for Third Squadron, 278 Tennessee Army National Guard


*Annual participant in Operation Christmas Child
*Annual participant in Operation R.E.A.C.H.
*Annual participant in Relay for Life
*Annual participant of the Junior Diabetes Walk to Cure Diabetes Fundraiser 
*Member of Life Church in Cookeville, TN
*Volunteer at the Knoxville Boys and Girls Club
*Volunteer at the Knoxville Y.M.C.A.
*Volunteer at the Knox County Soup Kitchen
*Volunteer at the Knoxville/Cookeville area rescue Ministry
*Volunteer at the Christian Caribbean Center for the Deaf in Montego Bay, 
*National Guard Tuition Assistant Counselor 
*Putnam County Chamber of Commerce member
*Putnam County Small Business Leaders of America member
*Volunteer and donor for Cookeville’s Children’s Museum
*TSSAA Ambassador 

Web Related Skills












-Plugin Integration & Setup

-Multiple Post Types and Taxonomies

-Custom Theme Creation


-SMS Integration

-Custom API’s

-Complex Forms

-Maps and Geocoding

-Custom Email Digests

-Graphic Design


-Digital Marketing Campaign Creation and Execution

-Public Relations / Digital Public Affairs Communication

-Trend Projection


-Strong Traditional and Digital Marketing Expertise 
-Adobe Creative Suite
-Social Media Marketing and Management 
-Social / Web Marketing Integration

-IT Networking


Professional Skills


-Executive Management                            


-Public Relations            

-Budget Analysis                           

-Account Management

-Strategic Planning              

-Rapport Building Medical Sales


-Keynote Speaking Social Media Marketing

-Web Development Graphic Design Expense Planning

-Media Buying                                           

-Business Development                



Web Development Experience 

Web Development & Design – Creative Director – K2 Alliance Group: 10+ years
-Wordpress Development Board Member:  Privacy Innovation Committee Contributor



-Evaluate and implement new programming languages and technologies.  Provide life-cycle management for software and code for entire company web portfolio
-Assist and collaborate with other staff on technical matters. Conduct security reviews of applications written by other developers
-Front and Back-end UX/UI and information architecture 
-Implement and maintain content management systems (primarily WordPress, some Drupal), including installation, configuration, troubleshooting, and creation of custom SLS plugins and content types. 
-Develop and deploy upgrade/migration plans for content management systems
-Develop and deploy web applications and client-side web interface components that interact with relational database management systems that integrate with client web, authentication, and authorization infrastructure
-Architect, implement, and manage web-based applications, databases, and interfaces from initial architecture through development, test, and deployment – including split testing
-Design, coordinate, and troubleshoot integrations, components, and infrastructures to run enterprise class website
-PHP and HTML development outside of WordPress for landing pages, micro-sites, etc.
-Utilizing JavaScript frameworks to implement website functionality
-Manage technical integration with third party services
-Ensure cross-browser, cross-platform, and multiple device type compatibility for all web solutions and perform any necessary QA on finished products
-Design and marketing materials development: enhance our brand presence (eBooks, flyers, booth design, web banners, PowerPoints, sales collateral, infographics, videos, etc.)
-Monitor uptime, hosting, and databases to ensure site is performing at maximum capacity
-Development expertise with custom post types, custom fields, plugins and themes for high-traffic WordPress sites
-Responsible for the architecture, design and development of high volume web service applications
-Technically lead a team of more junior developers from design through release
-Deadline focused, detail oriented, well organized and self motivated
-Extensive knowledge in PHP (LAMP stack)
-Prepare business and technical documentation
-Work with Demand Generation team to make sure the website functions properly for SEO and SEM as well as the proper display of data

My ability to learn new languages and adapt to new programming paradigms is demonstrated by the different languages and tools that I have used over the years:

  • C
  • Ada (and the SPARK subset of Ada)
  • PERL
  • Unix Shell Scripting
  • PHP
  • JavaScript
  • SQL
  • BMC’s Patrol Scripting Language (PSL)
  • Scheme and LISP
  • Pascal
  • Modula-2
  • Assembler
  • Basic and Visual Basic
  • Logo
  • Miranda
  • Prolog
  • SmallTalk
  • B and Z (Formal methods and their associated analysis tools)


Employment History

Oak Ridge National Laboratory 
Nov. 2019 – Present
WordPress Web Developer
Integrity Solutions 
May 2019 – October 2019
Director of Business Development 
Smith Hill & Company, LLC – (K2 Alliance Group , Strategic Medical Consulting, Envoke Strategies) 
March 2013 – October 2018
Head of Sales Operations & Web Development – CEO / President 
Feb. 2012 – March 2013
Sales Consultant 
Tennessee Army National Guard 
Sweetwater, TN – June 2010 – June 2018
Team Leader / Public Affairs Resource Officer